Pretzel Crisps® Go Prime Time
The world's first pretzel cracker gets high praise on the Food Network's popular program 'Unwrapped.'
Made-for-Ipod "The Sleep of Reason" Hits Prime Time on Studio Universal
Conceived as a podcast, the thriller miniseries "The Sleep of Reason" will premiere on pay channel Studio Universal on October 31 and only later will it be made available on the internet. The series is just one example of how podcasts have evolved in the past few years, often becoming full fledged shows suitable for multi-platform exploitation.
Infomercials—Master Sellers in Prime Time
From the BowFlex to the Magic Bullet to the infamous SlapChop, there are dozens, if not hundreds of infomercials, flooding the airwaves. And the majority of infomercials are tremendously successful.
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